Precious Touch is an independent hair styling brand specializing in protective styles, braids, twists, and locs. To match the quality of her work and streamline how clients book, I teamed up with the founder to give the business a cohesive visual overhaul. The refreshed identity pairs a warm, gold-textured logotype with clean typography and subtle background patterns. Alongside the primary wordmark and shorthand monogram, I designed a suite of polished social templates covering booking policies, pricing menus, and drop-off info built to make her Instagram feed and stories look professional and easy to navigate. The result is an elevated visual identity that builds trust with new clients, clears up booking logistics, and gives the brand a consistent presence across social media.